The kit includes 4 key items recommended for Teenage boys, as they begin to take care of their beauty and grooming regime themselves.
The box is in aid of the charity Missing People, whereby £5 from each box sold goes directly to the Missing People charity.
Missing People is the only charity lifeline for the estimated one million people affected by a disappearance every year - including those of teenage boys. Males are also statistically more likely to go missing than females so it is crucial to raise awareness of Missing People’s services. If anyone is away from home or thinking of leaving, Missing People’s helpline is available 24/7 on 116 000 for free and in confidence.
"We have always admired the incredible work that Missing People do. Their dedication to finding and reconnecting missing people is awe inspiring. It is an honour to support their efforts in any way we can." Comments Spencer Wallace, co-founder of BEAST.
Amy Sweeting, Head of Major Gifts at Missing People, said: "We are thrilled to partner with BEAST who are supporting Missing People to raise awareness and funds with their Teenage Starter Kit. These vital funds raised by BEAST and their customers will help us to continue to search across the UK for vulnerable missing people and support those left behind."