Missing People is urging individuals, schools and businesses to join high profile supporters including Michael Sheen and Alan Carr to help search for the UK’s missing children via their annual one day Tweetathon on 25 May.
During the 24 hours of International Missing Children’s Day, we will tweet a different appeal for a missing child every 30 minutes. We'll be asking the public and high profile supporters to share the appeals as part of The Big Tweet for Missing Children. The Big Tweet is reliant upon people retweeting appeals to raise awareness of missing children. Since last year’s tweetathon, 19 of the children featured in appeals have been found safe and well. Financial markets operator ICAP will support The Big Tweet for the second year in a row.
Michael Spencer, Group CEO at ICAP said “ICAP is extremely proud to support Missing People’s Big Tweet Appeal once again. Embracing technology and social media, the charity has designed an innovative campaign to reconnect people in the modern world, with great success. I encourage you all to offer your support on 25 May, retweeting posts from Missing People so that collectively we can help bring loved ones and families back together.”
During the Big Tweet, the charity will also be asking supporters to help them reach more of the 140,000 children who go missing in the UK every year by downloading a new single. The song ‘I Hope’ was released by the Missing People Choir, made up of families and friends with missing loved ones, last week. ‘I Hope’ features stars such as Rick Astley, Chesney Hawkes and Lesley Garrett and has been supported by Royal Mail. All funds raised will go towards the charity’s new Find Every Child campaign.
Jo Youle, CEO of Missing People said: “In recent years, The Big Tweet has grown into a campaign that simultaneously raises awareness of the huge number of children missing in the UK and enables us to appeal for some of these children to a vast audience, either to ask for information or to reach out directly to the person who is missing, to tell them that we’re here for them 24/7, in confidence and without judgement.
“Together we are hoping to change some lives with the Big Tweet, thanks to the power of Twitter.”
Missing People will be running The Big Tweet from their Twitter handle @missingpeople for 24 hours from midnight on Wednesday 25 May. Follow the hashtag #FindEveryChild to find appeals or sign up for updates in advance at www.missingpeople.org.uk/bigtweet.
The Missing People Choir single I Hope is available to download now:
http://bit.ly/25deZLa - Google Play
http://amzn.to/1qycKim - Amazon
http://bit.ly/1To01ag - iTunes
The single can also be viewed on YouTube: https://www.youtube.com/watch?v=Lfjr8XD2E5M