Thousands of avid tweeters will be joined by big names from the world of film, TV and sport on Thursday for The Big Tweet for Missing Children, a 24-hour tweetathon aiming to find missing children on International Missing Children’s Day, 25th May.
Now in its seventh year, The Big Tweet aims to find missing children by encouraging members of the public and big-hitting names on Twitter to retweet appeals for missing children.
Between midnight and midnight on 25th May, the Missing People Twitter page will tweet an appeal for a missing child every half hour. It is hoped that someone will see their appeal, helping to find a missing child and giving answers to the families left behind. The online event not only helps to find and raise awareness of missing children but also helps to reassure families who have been waiting years for news that their children are not forgotten.
Since The Big Tweet 2016, when stars including JK Rowling, Michael Sheen and Stephen Fry got involved by retweeting appeals, 15 of the missing children featured have been found. Twitter users can follow this year’s activity using the hashtags #TeamBigTweet or #FindEveryChild.
The Big Tweet 2017 is being supported by players of People’s Postcode Lottery, who have raised a combined total of over £4million for Missing People since 2009.
Jo Youle, CEO of Missing People said: “On International Missing Children’s Day, a day marked on the 25th May every year, we ask people to help find every child. These are some of the most vulnerable children in our society. By joining the Big Tweet everyone can do something practical to help and to put social media to good use.
The tragic events in Manchester this week meant that many people experienced not knowing where their child was in the most horrendous circumstances. We hold those children and their families in our thoughts. For the families of other children, those missing and featured in the Big Tweet, we hope we can bring happier news during such a sad week.”
Clara Govier Head of Charities at People’s Postcode Lottery said: “We’re delighted to be supporting Missing People this year for The Big Tweet. Funds raised by our players mean that the charity can be there for missing people and their families around the clock, by call, text or email. We really hope that through thousands of retweets of appeals for missing children, the Missing People helpline will be connecting more missing children and making them safe.”
To mark International Missing Children’s Day, the charity will be widely publicising its new fundraising appeal, Find Every Child on Twitter and through outdoor advertising around the country thanks to partners including Ad Media, Clear Channel, JCDecaux and Primesight, Proxama and Verifone. Find Every Child is the charity’s response to the growing demand on its services to support and search for missing children through its free, 24/7 helpline, which is the only one of its kind in the UK.